Friday, March 15, 2019
Finding Freedom with a Dodge Truck and Love with a Zales Diamond Essay
Finding Freedom with a beleaguer Truck and Love with a Zales DiamondTelevision commercials, although normally ignored and generally disliked by the public, are more business leaderful than most people think. Their concepts are subconsciously absorbed and whether or not viewers realize it, they leave an impact on their minds. Marie Winn quotes an English teacher in her essay, Television Addiction, as saying I find idiot box almost irresistible. When the set is on, I cannot ignore it. I cant turn it off (506). Advertisers know that people become addicted to television shows and because of this, they are forced to watch the commercials as well. These repetitious commercials get the consumers influenced by what they see. For simulation, Dodge promoters use a ram as their mascot which is reflected in their truism Grab Life by the Horns, and it is shown at the end of all their commercials. They wishing you to seize the freedom in life that you have while reservation a Dodge car a part of it. Another example of an abstract idea promoted in a commercial is the Zales diamond advertising where a man expresses his love for his girlfriend by not whole unrestrainedly shouting it out loudly, but in any case by presenting her with a beautiful diamond ring. While these commercials induce people to buy their products, they also evoke certain emotions, more specifically the ideas of freedom and love.Dave Barry states in his essay, Red, White, and Beer, late Ive been feeling very patriotic, especially during commercials (519). So, commercials have the power to off consumers feel particular emotions. For instance, the Dodge car promoters use an outdoor condition in their commercial to advertise their trucks. The area is a vast, wide consecrate plain with no... ...tisement for it, because of its visual representation. In conclusion, advertisers have the job of not only when tempting viewers to buy a product, but also the power to make them feel emotions through vi sually showing different situations. Dodge wants you to break away from the norm and embrace freedom while Zales encourages spontaneousness in love. In order to fulfill these emotions, the viewers are bring forth to purchase the product, therefore accomplishing the task of the advertisers.Works CitedBarry, Dave Red, White, and Beer The McGraw-Hill Reader 8th ed. Ed. gibibyte H. pounder New York McGraw Hill, 2003, 519-521Dove, Rita Loose Ends The McGraw-Hill Reader 8th ed. Ed. Gilbert H. stamp New York McGraw Hill, 2003, 503-505Winn, Marie Television Addiction The McGraw-Hill Reader 8th ed. Ed. Gilbert H. Muller New York McGraw Hill, 2003, 505-507
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